The Biggest Endorsement Deals in History
- DERRICK ROSE. Brand: Adidas. Estimated Value: $260 million.
- RORY MCILROY. Brand: Nike. Estimated Value: $250 million.
- DAVID BECKHAM.
- GEORGE FOREMAN.
- TIGER WOODS. Brand: Nike. Estimated Value: $105 million.
- DWYANE WADE.
- LEBRON JAMES. Brand: Nike. Estimated Value: $93 million.
- MARIA SHARAPOVA.
In this post
Who has the biggest endorsement deal?
Roger Federer
Named the highest-paid athlete of 2020 by Forbes, his most recent endorsement deal was with pasta company Barilla, with an estimated worth of around £35 million. Moreover, his highest-paid endorsement deal was with the Japanese clothing giant Uniqlo, worth £220 million.
Which football club has the biggest sponsorship deal?
Liverpool‘s next shirt sponsorship deal could be in the region of €94 million per year making it the biggest deal of its type in football history. The Merseyside outfit have been sponsored by Standard Chartered for the past 12 years in a deal that was worth €46m per year when it was last renewed in 2018.
Who has the biggest sponsorship deal in Premier League?
Manchester City have leapfrogged Manchester United with the biggest shirt deal. The champions’ deal with Etihad Airways is worth £50m this season after an incremental increase — £3m more than United’s arrangement with TeamViewer.
Who has the biggest shirt sponsor?
The 11 biggest shirt sponsorship deals: Premier League dominates but Spain’s where the big money is
- =8. Tottenham (€45m)
- =8. Juventus (€45m)
- Manchester United (€55m) Manchester United used to be the kings of the commercial world.
- Paris Saint-Germain (€65m)
How much is a Nike sponsorship?
Sportcal estimate Nike to spend $1.68 billion across 293 sponsorship deals, over $300 million more than rivals Adidas and over $1 billion more than the next biggest spender, Puma. Nike are responsible for around 35% of the total apparel sponsorship market value.
Who has the highest Nike contract?
Michael Jordan – Over $100 million per year with Nike
Universally hailed as the best basketball player who has ever lived, Michael Jordan is still the highest paid figure in sports through endorsements even though he is retired. He has signed deals with a long list of companies, but none come close to Nike.
Who is Adidas biggest sponsor?
From David Beckham to Lionel Messi via Zinedine Zidane and Mohamed Salah, German sportswear giant Adidas has always been associated with some of the biggest names in football.
Clubs sponsored by Adidas.
| Club | League |
|---|---|
| Bayern Munich | Bundesliga |
| Real Madrid | La Liga |
| Arsenal | Premier League |
| Manchester United | Premier League |
What company sponsors the most soccer teams?
Since 1950, Coca Cola has had stadium sponsorship and it has remained an official World Cup partner since 1978. The Coca Cola Company is the “longest-standing” corporate partners of FIFA and has gained much popularity worldwide.
How much Fly Emirates pay Real Madrid?
This implies that Real’s current Emirates deal, valued at 70 million Euros per year, could come to an end in summer of 2022. When the sponsorship was renewed in 2017, the current deal at the time was only due to expire in 2018, meaning Real and Emirates extended their partnership a year in advance.
Who is main sponsor of Premier League?
Leading the way are Adidas and Nike with 4 teams each. Other kit sponsors include Umbro, Puma, Hummel, Joma, Kappa, Castore, Kelmw, and Under Armour.
Who was the first sponsor of the Premier League?
FA Carling Premiership
However, at the start of the 1993/94 season the EPL was to be known as the FA Carling Premiership. Carling paid a reported £12 million for a 4 year deal to be the first title sponsors.
How much does it cost to sponsor the Premier League?
Big money in kit sponsorships
In the 2019/20 season, the value of the kit sponsorships of all Premier League clubs amounted to 349.1 million British Pounds.
How many teams do Emirates sponsor?
seven teams
When it comes to football (soccer), Emirates sponsors seven teams, including AC Milan, Arsenal FC, Real Madrid, and more. In the world of tennis, the airline sponsors high-profile events like the US Open, Australian Open, and more.
How long is the Emirates deal with Arsenal?
Our relationship with Arsenal FC, which dates back to 2004, will last until the end of the 2024/2025 season. As well as being one of the biggest deals in the history of the game, the agreement extends and deepens one of the strongest and most recognisable partnerships in the world of sport.
Who sponsors which football team?
2021/2022 Premier League Shirt Sponsors
| Team | Shirt Sponsor | Industry |
|---|---|---|
| Liverpool | Standard Chartered | Financial services & banking |
| Manchester City | Etihad Airways | Airline |
| Manchester United | TeamViewer | Software |
| Newcastle United | Fun88 | Gambling |
How much do Adidas pay their sponsors?
Nike vs Adidas: Sponsorship deal value by sport
American sportswear giant Nike spends exactly 50% of their sponsorship expenses on football (USD 834m), while Adidas even goes one step further and almost spends three quarters on football (USD 1.026m).
How do I get Adidas sponsorship?
How to Get an Adidas Sponsorship
- Direct Proposal. The company addresses the sponsorship issue on its corporate website.
- Sports and Entertainment Sponsorships. Most of the individual sponsorships at adidas are for athletes.
- Sponsorships for Excellence, Success and Celebrity.
- Sponsorships With a Social Policy Purpose.
How do you get Puma sponsors?
Excellence, honour, respect, talent and discipline are the most desirable facts while offering sponsorship to any person offered by Puma. And to uphold their brand integrity they do not think twice while sponsoring the greatest personalities of all time.
How much Nike pay Jordan?
Meanwhile, Jordan’s deal with Nike included a clause for royalties. According to Essentially Sports, Jordan gets 5% from each Air Jordan sale; this is how he has been able to make $150 million per year.
Who is Nike’s biggest athlete?
Top 5 Nike Athlete Endorsements
- Michael Jordan (former NBA player ) $100 million.
- LeBron James (NBA player/LA Lakers) $30 million.
- Cristiano Ronaldo (Football player/Juventus) $30 million.
- Kevin Durant (NBA player/Brooklyn Nets) $30 million.
- Tiger Woods (Golf player) $19 million.