By already coming in as someone who has a good reputation (even if you haven’t bought from them previously) you’re much more likely to build a relationship with the dealer than if you just come in cold off the street asking if they have any hot new Rolex models in that everyone wants.
In this post
How do you build a relationship with a Rolex dealer?
- Dress smart when you go into the Rolex authorised dealer.
- Be personable and nice with the Rolex authorised dealer.
- Build a relationship with the Rolex authorised dealer.
- Be knowledgable about Rolex.
- Go into the Rolex authorised dealer wearing a Rolex.
- Let them know you are serious.
- Don’t keep changing your mind.
There are two times of the year when Rolex shipments to retailers are limited. This is in time for Christmas in December and in the middle of summer. During Christmas, Rolex normally sends a shipment at the end of November or the beginning of December.
How do you become a Rolex dealer?
RETAIL SALES ONLY
Rolex is the sole distributor of Rolex watches in the United States. Rolex has not authorized any ORJ or any other person to act as a wholesaler or subdistributor; therefore, any transshipment of Rolex watches, even if unintentional, is prohibited.
Are Rolex dealers allowed to charge over MSRP?
The short answer is yes, a Rolex AD can charge more than the retail price. And as a matter of fact, with the current situation of the Rolex market, there have been plenty of reports that some do.
How long is the Rolex waiting list?
three to five years
Also, it is always in short supply, and its values in the second-wrist market are always well over the list price. Expect a waiting list of three to five years to get one.
How do you build a relationship with a watch dealer?
Here are some strategies that have worked:
- Buy models that you can still make money on in the secondary resale market.
- Take advantage of Market Differences.
- Buy watches from dealers that want to unload, and/or broker watches for them that would make their year.
Can Rolex refuse to sell you a watch?
The short answer to the question is yes. Rolex can refuse to sell you a watch.
How much does a dealer make on a Rolex?
According to the New York Times, the margins that most Rolex retailers have when they sell a Rolex watch is 40%. Sometimes, the margin is higher, and sometimes it is lower. Note that this is the retail markup.
How much can you make as a watch dealer?
Luxury Watch Sales Salary
| Annual Salary | Hourly Wage | |
|---|---|---|
| Top Earners | $96,500 | $46 |
| 75th Percentile | $73,500 | $35 |
| Average | $56,724 | $27 |
| 25th Percentile | $38,500 | $19 |
Do Rolex know if you sell a watch?
With the serial number, Rolex can identify which AD sold that watch and can in turn contact them, informing them that one of their customers is selling their watch. When the retailer finds out about this, they will likely blacklist you.
Is buying a Rolex in Switzerland cheaper?
Rolex approves the jewelers that sell their watches and is very strict about retail pricing. The retail price will not be significantly less in Switzerland and I am confident that you realize that Rolex watches are expensive, beginning at $7,500 USD ≈ $9,000 CAD ≈ $8,500 CHF.
Can you negotiate dealer markup?
Often such markups appear as a second window sticker separate from the MSRP. Sometimes these markups include the cost of dealer add-ons like seat-fabric protection, VIN etching, undercoating, and pin stripping. You could often negotiate such traditional add-ons out of the final transaction price.
Why Rolex are more expensive than MSRP?
One of the biggest factors responsible for used Rolex watches costing more than their brand-new counterparts is the simple fact that most of Rolex’s top models are entirely sold out at retailers. It might sound crazy, but you can’t simply walk into a Rolex store and buy the watch you want.
Why do Rolex cost more than MSRP?
The reason why Rolex watches are expensive is because of the quality and value of their product. Both Rolex quality and value has created an environment where demand far exceeds supply and their watches are now considered investments, often selling for 2 to 3 times used than new at MSRP.
What is the hottest Rolex right now?
Rolex currently offers a larger 40mm version of the Day-Date in addition to the classic 36mm sized model, and when it comes to the hottest Rolex President watch on the market right now, it is easily the Day-Date 40 reference 228238.
Why is it so hard to get a Rolex?
Why are Rolexes So Hard to Find? Rolex watches are a hot commodity because of their scarcity. The lack of supply is emphasized by supply chain shortages seen across many industries due to the COVID-19 pandemic.
Which Rolex models are hard to get?
In writing moments, the Rolex models that are the hardest to get are the Daytona 116500, 126710BLNR, 126710BLRO, 116610LN, 114060, 126711CHNR, 116610LN, 116610LV. So there are still other sports models from Rolex that are relatively easy to get a hold of.
What is the best relationship advice?
The Most Important Factor in a Relationship Is Not Communication, But Respect. What I can tell you is the #1 thing . . . is respect. It’s not sexual attraction, looks, shared goals, religion or lack of, nor is it love. There are times when you won’t feel love for your partner.
How many Rolex ads are there in the world?
How many Rolex authorized retailers are there in the world? As of 2022, Rolex has a total of 1816 authorized retailers around the world.
Which country is easiest to buy Rolex?
Clued-up horologists on the Rolex forums suggest that your best bet is to head to South America, with countries like Brazil and Colombia regularly touted as having surprisingly decent levels of stock, even for popular ‘Professional’ models.