Drake is now a bonafide sneaker designer. The superstar rapper just released his first signature shoe today, the NOCTA x Nike Hot Step Air Terra. While Drake has collaborated with brands in the past, the NOCTA marks the rapper’s first official shoe of his own.
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What is Drake in Nike?
Nike has announced that Drake’s sub-label, NOCTA, is releasing a basketball collection. Fans have already been teased with images of shirts, socks, shooting sleeves, and ninja headbands. Fans can purchase pieces from the new NOCTA Basketball lineup on July 27 on the NOCTA and Nike websites.
What is NOCTA brand?
The Nike X NOCTA Drake Collab Just Launched New Gear & It’s the Best Drop Yet. HOOP DREAMS. Drake and Nike have come together again to release new items in the Nocta collection.
What shoes did Drake make?
Drake is a massively popular rapper/singer from Toronto who has an endorsement deal with Jordan Brand. Collaborating with Jordan through his OVO fashion label, Drake has released special takes on models like the Air Jordan 8, Air Jordan, 10, and Air Jordan 12.
How much are Drake’s shoes?
These $180 sneakers will broaden the partnership’s footwear offering. Although no official date has been announced yet, the shoes will be dropped later this year. They are expected to arrive via the e-commerce websites of NOCTA and Nike’s SNKRS app.
How can I buy Drake shoes?
Drake diehards can easily purchase these sneakers from the e-commerce stores of NOCTA as well as Nike after their launch.
Does Drake have a sneaker?
As the Raptors heated up, so too, did Drake’s sneakers. During the later part of the season and playoffs, fans were often teased with his newest sneaker, the Nike NOCTA Hot Step. The shoes were initially released in two colorways (‘Triple White’ and ‘Triple Black’) back in March of 2022.
Does Drake have a brand?
The “October’s Very Own” clothing brand—Drake’s line of owl-branded apparel—was born from the minds of Drake and his tour manager Oliver El-Khatib.
Is NOCTA by Drake?
Drake’s Nike sub-label NOCTA is launching a new basketball-focused collection, dubbed NOCTA Basketball, later this month. As unveiled on Wednesday, the NOCTA Basketball collection boasts everything from engineered-knit jerseys to single-leg compression tights.
How much is NOCTA?
The sneaker is priced at $180. The Nike Nocta Hot Step has pebbled leather and reflective 3M accents on its upper, and G-Tek traction on its outsole.
What are OVO shoes?
After the early exclusives, October’s Very Own and Jordan Brand officially introduced the partnership to retail on the Air Jordan 10 Retro. The summit-white leather upper paired perfectly with the stingray leather overlays, the white midsole, and translucent outsole with gold flakes throughout.
What do OVO mean?
The acronym “OVO” (often stylized O.V.O) is a term that is used to reference Drake’s Toronto-based label and clothing line October’s Very Own. OVO is Drake’s label October’s Very Own.
Is Nike an OVO?
Ahead of his world tour for Scorpion, Drake took to Instagram to reveal a special OVO basketball jersey created for him by Nike. The Dri-Fit tank top featured a Scorpion-inspired OVO logo across the chest and a green and red “On Road” shoulder patch.
How can I buy Drake NOCTA?
Available for purchase now through Nike.com and Nocta.com, Drake’s NOCTA basketball collection includes high-performance gear like compression tights, jerseys, socks, shorts, and headbands — and even a Nocta-branded basketball (NOCTA sneakers are not included in the release).
Does Drake have a shoe with Nike?
A slight update from one of the model’s two debut styles, the upcoming Drake x Nike collaboration couples smooth “Black” leather and rugged sole units with rich yellow contrast across branding, underlays and detailing underfoot.
Where are Drake’s shoes dropping?
Drake NOCTA Nike Hot Step Air Terra Release Date
Look for Drake’s NOCTA x Nike Hot Step Air Terra styles to release on March 3rd at select retailers, NOCTA.com and StockX. The retail price tag is set at $180 USD.
What time does Drake shoes come out?
Update 06.28. 21 // A release date for the Drake x Nike Hot Step Air Terra NOCTA “Triple Black” has been revealed for July 7th. Look for pairs to arrive right here on the official Nike webstore from 10 am ET for $180.
What shoes is Drake wearing in laugh now?
The Nocta Hot Step is finally coming on March 3. Drake first previewed the Nocta Hot Step, the first signature sneaker from his own Nike sub-line, in his “Laugh Now, Cry Later” music video way back in August 2020.
Why is it called OVO?
OVO is the name of the fashion label, established by hip-hop musician Drake. The abbreviation stands for “October’s Very Own”, and the emblem of the brand is an Owl.
Who is behind NOCTA?
While Drake has collaborated with brands in the past, the NOCTA marks the rapper’s first official shoe of his own. The sneaker comes from NOCTA, Drake’s Nike sub-label, and features a retro-inspired silhouette that’s been overhauled with premium leather, iridescent accents, and beefy G-Tek soles.
What does Drake’s OVO stand for?
October’s Very Own
The label’s roots can be traced back to 2006, when Drake’s first official mixtape, Room for Improvement, was released under the unofficial record label “All Things Fresh” which eventually became “October’s Very Own”.