From loungewear to swimsuits, you can find almost anything you need in one of their stores. Plus, with clothing and sizes ranging from baby to plus-size, Old Navy and Gap are both a go-to for dressing the entire family. Both brands, along with Banana Republic and Athleta, are owned by the same parent company, Gap Inc.
In this post
The company operates six primary divisions: Gap (the namesake banner), Banana Republic, Old Navy, Intermix, Athleta, and Janie and Jack.
Athleta and Old Navy are part of the same corporation (Gap Inc.). However, Athleta is a Certified B Corporation, whereas Old Navy is not. Brands with this certification commit to higher levels of social and environmental responsibility.
What brand owns Athleta?
Gap, Inc.
Athleta was launched as a catalogue brand and later acquired by Gap, Inc. in 2009 for $150 million. Now, Athleta is an online and in-store retailer specializing in high-end workout gear for women and girls.
What makes Athleta different?
This is why Athleta has a specific mission guiding its expansion. The brand is designed for women and seeks to inspire customers. Their focus on inclusivity and sustainability allows customers to confidently shop, and their willingness to embrace new technology means their products will continue to innovate.
Fast & Easy Returns + Exchanges: Dropoff your in-store and online returns from Old Navy and Athleta, and we will take care of the rest. Gift Card Sales: Take the stress out of the last-minute gifting with a gift card and let your loved ones pick out something special in-store or online.
Returns and exchanges are free when you use a prepaid return shipping label (online purchases only), or when you return in store. You have up to 30 days from ship date to return items purchased at Gap, Old Navy, and Banana Republic. Items purchased at Athleta can be returned within 60 days of ship date.
Gap discounts nearly everything in the store, threatening margins, and ultimately making shoppers less likely to pay full price. It also offers a lot of the same styles and quality clothing as Old Navy, but for a higher price.
Is Athleta better than Gap?
Results were generated by 64 employees and customers of Athleta and 324 employees and customers of Gap Inc.. Athleta’s brand is ranked #384 in the list of Global Top 1000 Brands, as rated by customers of Athleta. Their current valuation is $11.23B. Gap Inc.
Athleta vs Gap Inc.
62% | Promoters |
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19% | Passive |
19% | Detractors |
On February 28, 2019, Gap Inc., announced that Old Navy and Gap Inc. would split into two companies, making Old Navy an independent company from Gap Inc. The move was designed to enable the consolidation of the company’s older brands, like GAP and Banana, with its newer Athleta and Hill City.
Is Athleta high end?
Both Athleta and Lululemon offer high-end, well-made sportswear of a beautiful quality, designed to make you feel as confident and comfortable as possible. Equally, they also provide some seriously advanced fabrics for their clothing, allowing you to potentially surpass your workout goals just by wearing better gear.
Is Athleta made by Lululemon?
Athleta and Lululemon Athletica are different companies.
Athleta is a brand owned by Gap Inc., and Lululemon is an independent, publicly traded company. It is not surprising that they get mixed up for each other. They are both activewear companies known for their products for women; both are known for their leggings.
Is Athleta cheaper than Lululemon?
Yes, Lululemon is more expensive. Lulu’s most expensive pair of leggings are $158. Athleta’s most expensive pair are $98. Athleta also has more sales, so if you’re patient, you likely won’t have to pay the full $98.
Is Athleta as good as Lulu?
Quality. Athleta definitely sells many high-quality designs and fabrics, however Lululemon is much more geared toward an elite level of yogi or athlete. Lulu’s luxurious patented fabrics include their signature Luon® for yoga/barre classes, and Everlux™ for hot studio classes, among others.
Who is Lululemon’s biggest competitor?
Let’s take a look at Lululemon’s most aggressive competitors and alternatives, giving the company a solid competition.
- Athleta – a Gap subsidiary. In 2008, Athleta was bought by The Gap for $150 million.
- Victoria Sports.
- Under Armour.
- Prana – a Columbia sportswear subsidiary.
- Nike.
- Adidas.
- Puma.
- Sweaty Betty.
Does Athleta fit like Lululemon?
Your Athleta size should be your normal size in athletic gear. For example, someone who wears a size 8 in Lululemon leggings would probably be a medium in Athleta. But someone who is a size 4 or 6 in Lululemon may fit in an XS or S in Athleta leggings.
Can you return worn clothes to Athleta?
Athleta. Athleta sells popular workout/yoga clothing and shoes for women and has a fantastic return policy. Unlike parent companies Old Navy, Gap, and Banana Republic, you can return worn clothing to Athleta for ANY reason.
For Gap, Banana Republic, Old Navy, and Athleta items, you can return gifts purchased online to the appropriate store. For example, if you received a gift purchased on Gap.com, you can return it to a Gap retail store, but not to an Old Navy store.
Did Athleta change their return policy?
COVID-19 adjustments: Mailed returns are currently delayed by 4–6 weeks, partially because of safety precautions. As of this post, Athleta is encouraging in-store returns (for stores that have reopened) by offering $10 off your same-day in-store purchase.
Can I return to Athleta without receipt?
Refunds require proof of purchase: the shipping confirmation email or the original credit card used for the purchase. I received an item as a gift. How can I receive a refund? Gifts returned with gift receipt or invoice will receive a gift card in the amount of the purchase price.
Can you return gap to gap factory?
For Gap Factory and Banana Republic Factory items, you can return merchandise purchased online to the appropriate Factory brand and store. For example, if you bought an item on GapFactory.com, you can return it to a Gap Factory retail store, but not to a Banana Republic Factory store or a regular Gap Specialty store.