Did you know Nike’s logo has a hidden message? Not many do! The famous swoosh used by the company represents one of the wings of ‘Nike,’ the Greek goddess of victory. Interesting, huh?
In this post
In Greek mythology, Nike is the Winged Goddess of Victory. The logo is derived from goddess’ wing,’swoosh’, which symbolises the sound of speed, movement, power and motivation.
What is the full meaning of Nike?
The meaning or full form of NIKE is “National Indian Knitting Enterprise“.
What is the purpose of the Nike logo?
Design and color
Nike co-founder Phil Knight was adamant that his company’s new logo be a simple design that is fluid and conveys motion and speed. The logo is also said to symbolize the wing of the Greek goddess of victory, Nike.
What does Nike stand for as a brand?
It was the name of the Greek winged goddess of victory, it was short and had a strong sound thanks to the K letter. It had all the attributes of a good brand name that sticks in the mind of customers. With only a few seconds to make his decision, Phil chose Nike and the rest is history.
What is the Nike slogan?
Just Do It
Nike continues to use the tagline across much of its advertising and branding today. “’Just Do It‘ is still as relevant to us as a brand today as it was 23 years ago,” says Davide Grasso, VP of global brand marketing at Nike. “It has been translated into many, many languages,” he continues.
the Danish flag
This one might take a little time to actually see. Even Coca-Cola themselves don’t really associate the hidden image with their logo. Nonetheless, the hidden message in the Coca-Cola logo is actually the Danish flag.
What does Nike mean in the Bible?
Nike (mythology)
| Nike | |
|---|---|
| Goddess of victory | |
| Stone carving of the goddess Nike at the ruins of the ancient city of Ephesus | |
| Abode | Mount Olympus |
| Symbol | golden sandals, wings, wreaths |
What is the story behind Nike?
It was founded in 1964 as Blue Ribbon Sports by Bill Bowerman, a track-and-field coach at the University of Oregon, and his former student Phil Knight. They opened their first retail outlet in 1966 and launched the Nike brand shoe in 1972. The company was renamed Nike, Inc., in 1978 and went public two years later.
What are Nike values?
Nike’s core values include “inspiration, innovation, every athlete in the world, authentic, connected, and distinctive.” These values define what Nike holds dear in its quest to become the best there is.
How would you describe the Nike logo?
At its most fundamental level, the Nike Swoosh represents motion and speed. The shape depicts an arc of movement. The word ‘swoosh’ is onomatopoeia for the sound you’d hear as Lebron James or Michael Jordan zips past you en route to a spectacular dunk. In Greek mythology, Nike is the Winged Goddess of Victory.
What makes Nike unique?
By offering more products to more people, in more markets than any other sports company, they are able to capture a far greater market share of the market than any other company. Like most leaders in the market, Nike values the consumer and the importance of providing a quality product.
What is the brand promise of Nike?
Nike – The Nike brand promise goes way beyond its famous tagline, “Just do it.” Nike’s brand promise is: “To bring inspiration and innovation to every athlete* in the world.” The asterisk in the brand promise says that if you have a body, you’re an athlete.
What did Nike change their slogan to?
Known for its “Just Do It” tagline, the sportswear company is switching its motto to “Don’t Do It” as a plea to people not to overlook these acts of racism.
What secret message is hiding in the Wendy’s logo?
mom
The word was noticed by Brand New, the design blog, and by StockLogos, the commercial logo web site. A Wendy’s spokesperson told Business Insider, “We are aware of this and find it interesting that it appears our Wendy cameo has ‘mom’ on her ruffled collar. We can assure you it was unintentional.”
Amazon. We can see the Amazon logo contains a smile, but what doesn’t register easily is the arrow pointing from “a” to “z”, meaning the online giant carries most products under the sun.
What is “isded”? Customers have spotted a curious thing about the Pepsi logo. If you turn it upside down, the company name reads “isded”, which almost sounds like “is dead”. The discovery gave birth to countless Internet memes and YouTube videos where people turn Pepsi bottles upside down.
Does Nike represent God?
As an attribute of both Athena, the goddess of wisdom, and the chief god, Zeus, Nike was represented in art as a small figure carried in the hand by those divinities. Athena Nike was always wingless. Nike alone was winged.
Is Nike the name of a God?
Nike was the goddess of victory in Greek mythology, depicted as having wings, hence her alternative name “Winged Goddess”. She was the daughter of the Titan Pallas and the goddess Styx, sister of Kratos (power), Bia (Force) and Zelus (zeal).
What is the goddess Nike known for?
In Greek Mythology, Nike was the Goddess of speed, strength and victory. Also known as Winged Goddess, Nike is most often pictured as having wings. She was the child of Pallas (Titan) and Styx In most beliefs, Styx is the name of the river that separates Planet Earth from the Gates of Hell (Hades).
What is Nike’s goal or mission?
Nike’s vision is “To bring inspiration and innovation to every athlete in the world.” While its mission statement is to “do everything possible to expand human potential.